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#1. the anchoring trap how to
Keep reading to find out what this psychological phenomenon really is and how to avoid anchoring bias when trading. However, according to cognitive psychology, there are some factors that come from within, and anchoring is one of them. Some are impossible to be tamed as they come from the outside, such as economic and political events. There are a number of factors that may significantly affect your trading performance. f2Īddress correspondence and reprint requests to Gretchen Chapman, Rutgers University, Department of Psychology, Busch Campus, 152 Frelinghuysen Road, Piscataway, NJ 08854-8020.US30 US Wall Street 30 (USA 30, Dow Jones) Those in the health-elaboration condition showed the opposite pattern. Subjects in the crime-elaboration condition who had a low crime and low health anchor gave low answers to both questions for an analogous reason. This interaction indicates that subjects in the crime-elaboration condition who had a high crime and low health anchors gave high answers to both questions-a high crime answer because the crime-elaboration helps the high crime anchor to pull the estimate up, and a high health answer because the lack of health elaboration inhibits the low health anchor from pulling the estimate down. This contrast is identical to the two-way interaction between two between-subjects factors: elaboration condition (crime or health) and the counterbalance condition that indicated whether a subject was in the group with a high crime anchor and a low health anchor or vice versa. The difference measure used for acquisitions was 1.212*best–.278*worst for transitions it was. These coefficients were calculated to correlate best with the rent for the target apartment. This second screen did not show differences in looking times, possibly because subjects had already gathered as much information as they wanted about both apartments on the first screen. We also examined looking times on the second screen, where subjects assigned a price to the target apartment. Whichever attribute had the highest ranking level for a particular target, apartment was labeled the best attribute. ☆☆Įach attribute had four levels, ranked 1 to 4, with 4 being the most attractive. We thank Mei-ling Fu, Macy Ng, Brian Novak, Wendy Park, and Markus Taussig for assistance in running the experiments and Jonathan Baron, Jerome Busemeyer, Daniel Kahneman, John Payne, David Schkade, Timothy Wilson, and two anonymous reviewers for helpful comments on earlier drafts. Support for this research was provided by NSF SBR90-10535 and SBR97-96042 to the first author and NSF SES88-09299 to the second author. Navigate Left Previous article in issue.The anchoring-as-activation approach provides a mechanism for debiasing anchoring and also points to a common mechanism underlying anchoring and a number of other judgment phenomena. Our results indicate that prompting subjects to consider features of the item that are different from the anchor reduces anchoring, while increasing consideration of similar features has no effect.

We test this notion of anchoring as activation in five experiments that examine the effects of several experimental manipulations on judgments of value and belief as well as on measures of cognitive processes. We suggest that anchors affect judgments by increasing the availability and construction of features that the anchor and target hold in common and reducing the availability of features of the target that differ from the anchor. While anchors have been shown to affect a broad range of judgments including answers to knowledge questions, monetary evaluations, and social judgments, the underlying causes of anchoring have been explored only recently.

Anchoring is a pervasive judgment bias in which decision makers are systematically influenced by random and uninformative starting points.
